Are you an influencer or a business owner who wants to expand your market and followings on social media? Well, Instagram might be the perfect site for you.
With millions of app users, this platform is suitable for posting photos and marketing anything. But to make it more exciting, why not adapt to using QR codes for Instagram?
Today, QR codes are one of the most popular tools for advertisement. Imagine what the best tool and the best platform can do for you. The impact is a sure ball success!
7 Benefits of QR codes for Instagram
QR codes are a powerful tool for promoting your Instagram account because they provide various benefits, and we list them all for you.
- Easy to use: Anyone can use a QR code. As long as you have your smartphone with you. You can scan QR code on Android without an app and even in iOS, using only your camera or you can download an app, and voila! Scan the QR code to access an IG account.
- Increased engagement: QR codes make it easier for people to check, visit, and follow your account. It’ll pave the way for more interaction or impressions. It could mean more heart reactions, comments, and shares.
- Versatile marketing tool: You can also take advantage of the versatility of QR codes. You can attract an audience by posting it online, or by using a flyers and brochures QR code.
It’s perfect for both online and offline uses.
- Increased brand recognition: By customizing your QR code with your brand colors and logo, you can increase brand recognition and make your marketing materials more visually appealing.
- Direct link to your account: Many fraudsters and scammers take advantage of IG by copying one’s details and pretending to be the other person. But by using QR codes, you are sure to direct your audience to your account.
- Improved tracking: Dynamic QR codes have this tracking feature that you can use to monitor the status of your QR code. You can check how many scans you got; from that, you can analyze whether these scans are all added to your followers.
- Cost-effective: QR codes are a cost-effective marketing tool, as they can be created using free online tools and printed on various marketing materials without incurring additional costs.
How to create a QR code: a step-by-step guide
Creating a QR code for your Instagram account is easy and can be done using a free online tool. Here’s how:
- Go to a website that offers a QR code generator.
You can find many generators online, but only a few are reliable. So make sure to choose a secure one with many solutions and wide custom features.
We recommend using the Free QR Code Generator.
- Enter the URL of your Instagram account.
Choose the Instagram QR code solution in the generator, then input your IG account’s URL.
- Select the type of QR code you want to create.
This one depends on the generator you’re using, but they’ll probably give you options like static or dynamic.
If you mean to use this QR code for a specific account, you can use static (permanent). But if you wish to change the embedded data someday, go for dynamic.
- Customize your QR code.
To make your QR code more appealing and attractive, customize it. You can add colors, change the eye shape and frames, add a logo, and a call to action.
- Download your QR code and add it to your marketing materials.
Using QR codes to promote your Instagram account
Promote your Instagram account
Use QR codes to promote your personal Instagram account or business account. Print your QR codes on posters and flyers. You can also advertise your QR code on your other social media platforms.
Drive traffic to your website
If you wish to advertise a website, you can do so. Use a URL QR code and post it on your Instagram page. This one is very effective if you already have a huge audience or followings in your account.
Promote a specific product or campaign
Create a customize QR code that promotes a specific product or campaign, and include it in your marketing materials to drive interest and sales.
Share exclusive content
With an Instagram QR code, you can link exclusive content, such as a behind-the-scenes video or a special discount code, and share it with your followers on Instagram.
Make it easy for customers to leave reviews
Instagram QR code makes it easy for users to directly create a business review on Instagram, making it easy for satisfied customers to leave positive feedback and improve your brand’s reputation.
Who can use an Instagram QR code?
QR codes are for everyone, but there are specific groups who can highly benefit from the use of Instagram QR codes. And we listed them below for you.
- Businesses: Businesses can use Instagram QR codes to promote their account, drive traffic to their website or online store, and promote specific products or campaigns.
- Influencers: Influencers’ greatest goal is to increase engagement and followings, and QR codes can do that without a sweat.
- Artists and creatives: To drive traffic to their online portfolio or shop, artists can use QR codes for Instagram and share behind-the-scenes content with their followers.
- Individuals: Individuals who don’t have a business or personal brand can use Instagram QR codes to promote their accounts, connect with friends and family, and share their interests and hobbies with their followers.
Widen your reach and be an Instagram star with QR codes
Unlock your Instagram charm with QR codes. Whether you’re a business or an individual trying to market your presence and product, a QR code is just the perfect tool for you.
Access Instagram accounts and posts in just a scan. Adding this innovative technology to your usual Instagram ways can surely make a difference.
Hesitate no more! Join the growing community of Instagram QR code community today. It’s easy to use, safe, and cost-effective, bringing your Instagram life to the next level.
Visit the Free QR Code Generator and check out its Instagram QR code solution. Let’s connect and share the power of Instagram QR codes.