QR Code for Black Friday: Boost Sales Instantly with a Scan
Offer the best deals and discounts this Black Friday using the best marketing tool today — a QR code for Black Friday sales.
Businesses and retailers are gearing up for one of the most anticipated sales of the year. They’re aiming to attract customers and increase sales.
And this means exerting more effort on your campaigns to stand out among others. With the QR code technology, you can do so much.
Keep reading below and learn how you can create an effective QR code using a free QR code generator.
Table of Contents
What are Black Friday sales?
Before getting right into marketing or retail QR codes, understanding the nature of Black Friday is important.
The term Black Friday refers to the retailers’ practice of moving from the loss (red) to the profit (black) side of their balance sheets as a result of incredible sales.
This sale, held every fourth Friday of November, is one of the most anticipated days in the US, following Thanksgiving Day. Every business gets creative with its campaigns and deploys them via traditional or digital strategies.
Businesses and retailers offer significant discounts, promotions, and deals on products and services — making it one of the busiest shopping days of the year.
This year, the Black Friday sale is not only limited to physical stores but has expanded on e-commerce as well, which calls for a need for better marketing and advertising.
Creative ways to use QR codes for Black Friday
Here are QR codes best practices for their creative uses during Black Friday:
Virtual Black Friday catalog
Flyers and printed catalogs are the usual means of providing customers with a complete list of items on sale in a store or shop. But with the surge of customers, you will most definitely need to spend more on mass printing.
So, instead of producing numerous catalogs, why not display a URL QR code digitally or on massive ads?
When customers scan this code, you can direct them to your website, where they can find all the Black Friday deals of your brand.
You don’t only save on printing costs but also provide customers with a convenient way to browse and buy, driving traffic toward your site.
Flash sales notification
Host a time-limited flash sale through a Black Friday QR code to create urgency and drive immediate traffic to your store or website. Using a QR code can help your customers visit landing pages that show exclusive deals and promos available only temporarily.
You can also send out email notifications with a QR code in it, which, when scanned, directs them to the Black Friday sale gimmick you’re hosting.
It would be best to set the accessibility or availability of the code within a specific timeframe.
Taking advantage of QR codes in marketing, this scarcity tactic will drive immediate purchases, creating a sense of urgency among customers and significant conversions during the flash sale window.
Black Friday QR code gift cards
Adding QR codes is a straightforward way of providing customers and clients with a discount treat.
When shoppers scan the gift card QR code, they can easily redeem the discount code. Presenting this code upon payment will reduce the total amount payable.
You don’t have to spend much on colored inks and print multiple gift cards. One QR code can already go a long way. You can use the dynamic QR code’s expiry feature so the gift card can only be used within the day.
Product demos and tutorials
You can also use a product packaging QR code to provide product demos and tutorials on items on sale.
Having a demo and tutorial of a product in a recorded video rather than just plain text instructions will provide convenience to buyers, attracting them more to purchase the product and leading to increased sales.
A video QR code will surely be of help for this purpose.
Virtual stylist and personal shopper guide
If your main product on sale is cosmetics or clothing, you can use virtual reality (VR) to allow customers to try on these products, not on their skin, but on a digital avatar.
Add a QR code to these items. You can use the HTML QR code for this.
When customers scan the code, they can view several avatars with different skin tones and the cosmetic shade that perfectly suits them.
This way, customers no longer have to swatch each shade straight on their skins. It's less hassle and more convenient, and when it’s convenient, it attracts more sales.
Contactless payment
The surge of customers during the Black Friday sales might become almost uncontrollable, and the usual scene is a long queue at payment sections. But with a contactless payment QR code, it will only take a scan to make exact payments, so there’s no need for change.
Transactions will be faster and more convenient for both the business and customers.
Gather insights and feedback
You can collect feedback and reviews from clients by adding a QR code for Black Friday to their receipts.
Instead of handing out printed feedback forms, why not share a QR code for feedback survey collection and save on the printing expenses?
Customers can answer the form at their own pace, using their own devices, and results will go directly to your database. So, you have nothing to worry about collecting them.
Create a Google Form first then embed the link on a QR code.
You can also reward customers leaving their feedback by integrating QR codes loyalty programs at the same time.
How to create a QR code for Black Friday
- Creating a QR code is simple and can be completed in just a few steps. Under this section, you will learn the step-by-step process of how to make your own QR code.
- Go to the Free QR Code Generator website. Sign in to your account or sign up if you don’t have one yet.
- Choose any QR code solution you wish to use. There are over 10 solutions to choose from.
- Provide the needed data to proceed with the code generation; requirement varies per solution.
- Click on the Generate QR code button and wait for the preview code
- Customize your QR code design. You can use the available custom features in the site.
- Test scan your QR code to check if it directs to the correct data.
- Download, print, and share your QR code.
Why use a Free QR Code Generator?
You cannot achieve a quality QR code if your QR code software is not flexible enough, too.
Your software is a big influence on the scannability and reliability of your QR code that’s why it’s important to pick a QR code maker with it all.
Some of the qualities that you should look for in a QR code maker are the choices of QR code types it offers, the availability of customization features, and how easy it is to use — even for beginners.
Good thing the QR code generator just got this all. From basic static codes to advanced dynamic ones, this generator caters to various needs.
It offers 12 free QR codes for Black Friday solutions, including URL, vCard, social media, Wi-Fi QR codes, and more. This ensures you can create the most suitable campaign for a specific purpose.
It also has various customization features that you can play with to produce unique-looking QR codes that would stand out among other QR codes.
For example, if you’re a restaurateur, you can use this design of QR codes for restaurant marketing and match them to whatever holiday or occasion.
Plus, this software is very easy to use. It has a very user-friendly interface that even non-tech-savvy won’t have a hard time navigating through it.
Level up your Black Friday sale campaign with QR codes
It’s important to be a step ahead, and a QR code for Black Friday sale is just the perfect tool to do this.
This most-awaited sale of the year is not for customers alone to panic because, during this day, competition among businesses is also tight.
By integrating your campaigns with QR codes, you get to provide your customers with an engaging experience and convenience while shopping.
Increase your sales today, tap on the Free QR Code Generator, and make Black Friday extra memorable for everyone!
FAQs
How do I create a QR code for a discount?
You can use the H5 editor solution. This allows you to create your own landing page, which you can freely design with texts, images, audio, or video. You can edit a discount voucher here with a code.
When customers scan the code, they’ll get access to the code and avail of the discount when they present this code in the checkout section.
There are different solutions you can use to create a discount QR code for Black Friday.
Where to get a QR code?
You can only get a QR code from any QR code software. However, each generator varies in features. To get a quality QR code, you have to be keen in choosing a QR code maker.
In creating QR codes, there are two types to choose: dynamic and static QR codes. It depends on how you will use the QR code.
Go for those that give sufficient static QR codes for black Friday solutions — this will allow you to be flexible enough in creating your campaigns.
Dynamic QR codes are convenient for longer usage since you can update and edit links embedded in the code, while static is usually used for one-time events.
Aside from that, choose one that allows customization. This is important so you can give your QR code a different touch.
